ABOUT ME
I am a journalist, content strategist and consultant based in London. I focus on crafting editorial content strategies and 360° campaigns tailored specifically to fashion and luxury brands.
I have a deep affinity for all things creative; if you’re looking for ideas, I have them in near unlimited supply! I particularly enjoy editorial projects, market research and interviewing subjects, bringing my journalistic insights and strategic thinking to everything I do.
My contributions to publications such as The Business of Fashion, CNN Style, Vogue México, and Modern Weekly Style have give me a good understanding of global fashion currents. I have also had the pleasure of interviewing Karol G, JBalvin, Carmen Busquets, the late Maria Luisa Poumaillou, Thiago Alonso de Oliveira, Alexandre Birman, the late Ivan Barts and top model Lineisy Montero, to name a few.
I have worked with a diverse range of clients, including Desigual, Mango, Oysho, REISS, Fenwick, Vivobarefoot, Montblanc, Cartier, Carolina Herrera, Rolex, Lookiero.co.uk, PDPAOLA and Kes New York, among others.
My academic background includes an MA in Fashion Journalism (Distinction) from London College of Fashion (2015) and courses in Art Direction for Fashion and Fashion Communication at Central Saint Martins (2012).
As an intern, I trained at The Gentlewoman, under Penny Martin, and The Business of Fashion. I also worked as Stylist Studio Assistant for Panos Yiapanis from 2014 to 2015. This role included contributions to projects for Vogue Hommes International, Dazed, W, The Love Magazine, System Magazine and the book Dior New Couture by Patrick Demarchelier.
Please get in touch using the form below or email me at info@gramartin.com
Thank you and I look forward to hearing from you.